Mag. Gernot Memmer

Mag. Gernot Memmer

Managing Partner & Managing Director

Villach, Austria

gernot.memmer@kohl-partner.at+43 4242 21 123+43 664 52 06 976Zum Berater

"Best Employer Destination" impulse workshop

Target group: Leaders and employees of tourism organisations

Date: 11/11/2021
Time: 09.00 - 13.00
Ort: Sporthotel Wagrain, Salzburg
Organiser: Kohl & Partner
Registration deadline: 27/10/2021
Participation fee: € 515 including snacks, lunch and seminar documents plus 20% VAT

Employees are looking for jobs in areas with attractive habitats. "Live while you work and work while you live" is becoming an ever more popular philosophy. And employees are less and less tied to employers and destinations. A destination must be a "Best Employer Destination" and offer attractive surroundings to even hope of being able to offer employees the chance of having a good quality of life. The aim is to offer locals attractive job opportunities and to make it easier for tourism businesses to find and bind employees by integrating foreign workers into local life.

In this impulse workshop, you will learn how you can take a pro-active approach to dealing with the issues. You will see examples of employer branding initiatives which have been implemented at destination level and learn pragmatic steps to becoming a Best Employer Destination©.

Key content at a glance:

  • arrowboldWhy have employer branding in the destination?
  • arrowboldEmployer branding initiatives with many examples and exchange of experiences with trainer and participants
  • arrowboldSteps of a Best Employer Destination Offensive
  • arrowboldBrainstorming for sub-projects for a Best Employer Destination Offensive in the destination
  • arrowboldPresentation of a possible project flow for a Best Employer Destination Offensive
  • arrowboldEvent highlight: You will get to know the pragmatic steps of an Employer Destination Offensive that you can apply to your destination right away.

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